A NEW luxury brand is set to open at a designer village as summer celebrations are underway promising shoppers fun, freebies, and family entertainment.
Cotswolds Designer Outlet launched its Here Comes the Sun campaign, reports Cotswold Journal.
The scheme comes just weeks after the arrival of Sunglass Hut and the announcement that Molton Brown will join the centre’s line-up of luxury brands next week.
This will bring the site to full occupancy within its first 12 months of operation.
Here Comes the Sun includes a programme of fun, freebies and seasonal entertainment.
Adrian Field, centre manager at Cotswolds Designer Outlet, said: “We’re excited to launch our Here Comes the Sun campaign to mark our first full summer of trading.
Cotswolds Designer Outlet (Image: Cotswolds Designer Outlet)
“We’re also pleased to be working with Melanoma UK to support awareness of sun safety, including educational materials for guests and sun lotion stations around the site.
“With free family activities, interactive experiences, free sun protection, pop-ups, surprises and fantastic offers across some of our biggest brands, our guests can shop, relax and make lasting summer memories.”
As part of the campaign, the outlet has partnered with Melanoma UK to promote sun safety.
Visitors can access free sun lotion stations across the site, featuring SPF 50 with UVA, UVB, and UVC protection.
For younger visitors, a seaside-themed sandy beach will be available until September.
This includes free use of deck chairs, buckets, and spades.
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Shoppers can also enjoy the Samsonite unbreakable suitcase challenge on various dates throughout the summer, along with seasonal pop-up stores, live music, and family-friendly entertainment.
Fashion fans can make the most of the outlet’s end-of-season sale, with up to 60 per cent off at Tommy Hilfiger and BOSS, and up to 50 per cent off at Calvin Klein.
Travellers can also personalise travel tags for free at Samsonite, browse new sunglasses at the recently opened Sunglass Hut, or discover a new summer scent at The Perfume Shop.
